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Redemption Coverage
Eye-catching campaigns such as couponing, money-back guarantees and collection promotions can lead to budget overruns when redemption rates exceed expectations. EMIRAT insures the financial risk.
01
Professional rate analysis
Estimating redemption rates is notoriously difficult. EMIRAT specialises in insuring these promotions and delivers professional analyses of the expected return.
02
Protection above the rate
If the calculated rate is exceeded, EMIRAT covers the additional cost. On request, the entire promotion can be insured from the very first redemption.
03
Fixed marketing budget
Redemption coverage lets you run high-impact promotions on a fixed marketing budget — risk-free. On request, EMIRAT also handles the processing and clearing of redemptions.