Prediction Coverage
Prediction Coverage covers promotions in which a predefined event triggers a refund or an additional bonus — such as a sports result or defined weather conditions. EMIRAT specialises in calculating and structuring these promotion risks and assesses suitable cover individually.
Event-driven purchase incentives
Event-triggered refunds and bonus promotions connect a clear customer promise with a topical occasion. The advertising promise belongs to Advertising Claim Cover; calculating the triggering event falls within Prediction Coverage.
Budget planning instead of an open-ended commitment
EMIRAT calculates the event probability and the potential financial obligation. Suitable cover is structured on that basis for a premium agreed in advance. Performance-related sports bonuses are also assessed individually.
Contractually defined scope
Scope of cover, coverage limit, participation terms, required evidence and processing are agreed individually. If the defined event occurs, covered obligations are reimbursed in accordance with the agreed terms.
What your campaign can achieve
A sporting or other clearly defined trigger can create an emotional purchase incentive. For banks and platforms, event-triggered bonuses can support customer acquisition and activation. With separate marketing consent, later relevant offers are a possible extension. The premium relates to the agreed refund or bonus obligation within specified volume limits, not the entire campaign expenditure.
Big promises. Calculable risk.
Purchase price back if a title is won? An extra customer bonus when a defined event occurs? EMIRAT makes exceptional marketing promises financially plannable.
Events connect industries
Retail, consumer goods and sport remain typical applications. Banks, investment platforms and digital financial providers can also link clearly defined events to customer bonuses, prizes or refunds. Sporting results, index values, share-price movements, cryptocurrency reference prices, commodity thresholds or clearly established election results are illustrative triggers — not confirmed references or binding offers of cover. A single participant or an entire eligible customer group may benefit. The mechanic, maximum obligation and cover are assessed individually. Customer-promotion cover does not automatically protect investment capital or cover market losses.
Banks, investment & digital financial platforms →The idea
A business links a customer benefit to a clearly defined event. The promotion creates an additional purchase incentive and connects the brand with an emotional occasion.
The financial risk
If the event occurs, many customer claims can arise at the same time. The obligation depends on factors such as promotional sales, number of participants, bonus or refund amount and the participation terms. With a full purchase-price refund, goods, procurement and operating costs remain economically relevant — so it is more than simply forgoing the sales margin.
The EMIRAT solution
EMIRAT assesses the trigger, the probability of occurrence and the potential total liability, and structures suitable cover. The agreed premium becomes a plannable item in the campaign budget. If the event occurs, covered payment obligations are reimbursed in accordance with the contract terms. Depending on the project, suitable risk partners may be involved.
Possible mechanics
- 01Purchase-price refund if a specific team wins a tournament.
- 02Additional customer bonus for a defined sporting result.
- 03Weather-dependent refund based on clearly agreed measurement criteria.
Illustrative mechanics — not confirmed EMIRAT references.
The process
- 01Define the campaign idea and customer benefit.
- 02Set the event, promotion period and participation terms.
- 03Determine sales or participation volume and the maximum obligation.
- 04Agree cover and premium.
- 05Run the promotion and document the relevant data.
- 06If the event occurs, verify eligible claims and settle covered amounts.
Structured claims handling
In the reimbursement model described here, the actual, documented customer obligation is decisive. The merely theoretical maximum amount is not an automatic payment to the organiser. Which claims are covered and how they are evidenced is agreed in advance.