(PRODUCT · MEDIA)
Insuring Advertising Claims
Media promises along the lines of 'if X, then Y' have enormous impact — provided they are credible. EMIRAT turns the potential risk into fixed cost and enables claims other brands would not dare to make.
Your benefit
Promise what nobody else dares — and deliver it, guaranteed, if it happens.
- 01Differentiation from competitors through real financial consequences instead of interchangeable claims.
- 02Usable cross-media — TV, OOH, social, print, retail — and combinable with any campaign architecture.
- 03Sustainably strengthens brand perception and credibility: your brand keeps its word.
01
Bold promises
Large-scale advertising claims with clear consequences work — if they are credible. EMIRAT turns the potential risk into fixed cost.
02
Cross-media ready
Whether TV spot, out-of-home, social media or print — the mechanic transfers to every channel and combines with any campaign architecture.
03
A brand management tool
Advertising messages with real financial consequences strengthen brand perception and credibility for the long term.